As farmers across the state swelter in the summer heat tending crops and livestock, food scientists inside a state-of-the-art 14,500-square-foot facility on the University of Georgia campus in Griffin are laboring over a different side of the agricultural equation: How can we get the biggest bang for the buck from Georgia’s food commodities?
UGA’s Food Product Innovation and Commercialization Center is a one-stop shop for food businesses looking to launch a product. FoodPIC, as it’s known, provides support for product feasibility, development, packaging, food safety, consumer acceptance (for example, crickets, even in powdered form, are a tricky food sell) and marketing. The center, part of the College of Agricultural and Environmental Sciences, primarily works with Georgia companies and commodities, although it also conducts research and development for entities in other states as well as overseas.
A glance inside a display case near the entrance bears evidence of FoodPIC’s involvement in bringing locally made products to the marketplace: a tub of Proper Pepper pimento cheese, a jar of Classic City Bee Company smoked honey, a bottle of Pecan Ridge Plantation pecan truffle oil, a package of Charleston & Church cheddar rounds.